---
title: "Selling on Kaufland Spain: requirements, fees and EPR"
description: "Selling on Kaufland Spain: the marketplace launched in October 2026. Seller requirements, fees from €39.95, 7–16% commission and the packaging EPR number."
image: https://www.axholdinggroup.com/hubfs/blog/sell-on-kaufland-spain.jpg
---

[![AX Holding Group](https://www.axholdinggroup.com/hubfs/Ax%20Holding%20group%20Logo.png)](https://www.axholdinggroup.com/en?hsLang=en)

[Service Hub](https://www.axholdinggroup.com/en?hsLang=en#servicios) [AX Holding Group](https://www.axholdinggroup.com/en/about?hsLang=en) [Blog](https://www.axholdinggroup.com/en/blog)[ES](https://www.axholdinggroup.com/es/blog/vender-en-kaufland-espana-requisitos-comisiones)[EN](https://www.axholdinggroup.com/en/blog/sell-on-kaufland-spain)

[WhatsApp](https://wa.me/34653695933?text=Hi%2C%20I%E2%80%99d%20like%20more%20information%20about%20AX%20Holding%20Group) [Contact](mailto:info@axservicehub.com) [Log in](https://dashboard.axholdinggroup.com/)

[Service Hub](https://www.axholdinggroup.com/en?hsLang=en#servicios) [AX Holding Group](https://www.axholdinggroup.com/en/about?hsLang=en) [Blog](https://www.axholdinggroup.com/en/blog)[ES](https://www.axholdinggroup.com/es/blog/vender-en-kaufland-espana-requisitos-comisiones)[EN](https://www.axholdinggroup.com/en/blog/sell-on-kaufland-spain)

[Blog](https://www.axholdinggroup.com/en/blog) · Guides

# Selling on Kaufland Spain: requirements, fees and EPR

19 October 2026 · Ax Holding Group™

![Selling on Kaufland Spain: requirements and fees](https://www.axholdinggroup.com/hubfs/blog/sell-on-kaufland-spain.jpg)

Quick answer

Kaufland announced on 6 October 2026 that its marketplace is live in Spain (Kaufland.es). To sell you need to be a business or sole trader, with a valid VAT number, an EAN on every product, Spanish listings and a packaging EPR number. Fees start at €39.95 a month plus VAT, with 7–16% commission by category.

Kaufland, the German retailer, now has a marketplace in Spain. On 6 October 2026 it announced that Kaufland.es is up and running with more than 3,100 sellers, over 10 million items and more than 6,400 categories. If you already sell on Amazon.es, it is one more channel for the same stock, but with its own rules: you handle delivery to the customer, and without a Spanish packaging EPR number your offers will not go live in the affected categories. Here is what Kaufland asks for, what it costs and how to get ready.

## What is Kaufland.es and when did it launch?

It is the Spanish version of the Kaufland marketplace. According to the company's press release of 6 October 2026, Spain is its ninth country, alongside Germany, Austria, the Czech Republic, Slovakia, Poland, France, Italy and the Netherlands (which opened in early September). Kaufland says sellers can reach up to 220 million online shoppers across the nine countries, and that more than 15,000 sellers in Europe already use its marketplace.

It is a pure marketplace model: each seller trades under their own name and the customer receives the goods directly from the seller. Kaufland has no physical shops in Spain; it operates there online only.

| Fact | Kaufland.es |
| --- | --- |
| Launch announced | 6 October 2026 |
| Sellers at launch | More than 3,100 |
| Items | More than 10 million |
| Categories | More than 6,400 |
| Marketplace countries | 9 (Spain is the latest) |

## What do you need to sell on Kaufland Spain?

Kaufland only accepts traders (not private individuals): companies, registered traders and sole traders. At registration it asks for:

- **Company details:** ID or passport for the company representatives and, depending on the legal form, a trade licence or commercial register extract. Anyone holding 25% or more of the shares or voting rights must also be identified.
- **VAT:** if your business is based in the EU, the VAT number of your headquarters and One Stop Shop (OSS) registration for distance sales within the EU. If you are based outside the EU, a VAT number in each country where you sell.
- **An official EAN (GTIN)** for every product.
- **Local language:** product listings, customer service and legal texts in Spanish. Kaufland offers free automatic translation.
- **A returns address in the EU.**
- **An EU responsible person** if you sell CE-marked products made outside the EU.

Once registered, Kaufland sets out the steps for each new sales channel: shipping groups (costs, destinations and transit times), offers in euros and in Spanish, legal texts, EPR numbers, a returns address and the warehouses you ship from. If you do not publish them yourself, your offers go live automatically within 24 hours of completing onboarding.

## What is the Spanish packaging EPR number and why do you need it?

Spain applies extended producer responsibility (EPR) under Waste Law 7/2022 and Royal Decree 1055/2022 on packaging. Anyone placing a packaged product on the Spanish market for the first time must be registered in the Producer Register of the Ministry for the Ecological Transition (MITECO), packaging section.

Kaufland asks for that number in the Seller Portal to activate your offers on Kaufland.es. Depending on the category, it may ask for other registrations too:

| Category | Register | Number format |
| --- | --- | --- |
| Packaging | Producer Register, packaging section (MITECO) | ENV/YYYY/XXXXXXXXX |
| Electrical and electronic equipment | RII-AEE | RII-AEE + number |
| Batteries and accumulators | RII-PYA | RII-PYA + number |
| Plastic bags | Producer Register, plastic bags section | BOL/YYYY/XXXXXXXXX |
| Tyres | Producer Register, tyres section | NEU/YYYY/XXXXXXXXX |
| Tobacco filters | Producer Register, tobacco products with filters section | SFT/YYYY/XXXXXXXXX |

If your company is not Spanish, Kaufland points out that you cannot register without a Spanish tax number (NIF) and that you must appoint an authorised representative in Spain. Kaufland offers its EPR Service in Spain, which records the legally required EPR numbers for you. If you sell from outside the EU, also read our guide to the [GPSR responsible person on Amazon](https://www.axholdinggroup.com/en/blog/gpsr-responsible-person-amazon?hsLang=en).

## How much does it cost to sell on Kaufland.es?

There are two costs: a monthly fee and a commission on each sale.

| Plan | Monthly fee |
| --- | --- |
| Basic | €39.95 + VAT |
| Plus | €59.95 + VAT |

Under Kaufland's conditions, it is one fee for all its marketplaces, and both plans include €30 a month of Sponsored Product Ads credit. You can change plan every month: upgrades apply straight away and downgrades after four weeks. The commission in Spain is the same as in Germany, Austria, the Czech Republic, Slovakia, France, Italy and the Netherlands, and it is calculated on the gross selling price, including delivery charges (plus VAT, according to Kaufland):

| Category (examples) | Commission |
| --- | --- |
| Computers, consumer electronics, robot vacuums, large appliances, tyres and rims | 7% |
| Tools and perfume | 10% |
| Small appliances, electronics accessories, bicycles, personal care, DIY, home, lighting, sport, baby, toys | 13% |
| Books, CDs, DVDs and vinyl | 13% + €0.70 per item |
| Garden, mattresses, kitchen, clothing, bags, footwear, pet supplies, camping, fitness | 14% |
| Jewellery | 16% |
| All other categories | 13% |

To compare with Amazon.es, see every referral fee by category in our article on [Amazon Spain seller fees for 2026](https://www.axholdinggroup.com/en/blog/amazon-spain-seller-fees-2026?hsLang=en).

## Who ships Kaufland orders?

You do. Kaufland's registration terms are clear: the seller is responsible for shipping to the end customer. In practice, Kaufland.es works like Amazon FBM: you set shipping groups with a cost and a transit time, and you deliver what you promise. So if your stock sits outside Spain, delivery time and cost weigh more than in your home market, and because delivery charges count towards the commission base, they also make it more expensive.

Holding stock in a warehouse in Spain lets you serve Kaufland.es, Amazon.es and your own shop from the same inventory, and take returns inside the EU, as Kaufland requires.

## What steps should you follow to start selling on Kaufland.es?

1. Check that your business has a valid VAT number and, if you are in the EU, OSS registration.
2. Apply for the Spanish packaging EPR number (plus electronics, batteries or others if your category needs them). If you are not a Spanish company, get a NIF and an authorised representative first.
3. Make sure every product has an official EAN.
4. Translate titles, descriptions and attributes into Spanish and adapt your legal texts.
5. Choose a plan (Basic or Plus) and work out your margin with your category's commission, delivery charges included.
6. Set up shipping groups with transit times you can meet, and a returns address in the EU.
7. Arrange customer service in Spanish.
8. Go live and watch your first orders closely: a new account starts with no reviews.

## Frequently asked questions

### When did Kaufland.es launch?

Kaufland announced on 6 October 2026 that its marketplace is live in Spain, with more than 3,100 sellers and over 10 million items.

### Can I sell on Kaufland.es as a sole trader?

Yes. Kaufland accepts sole traders, who must provide ID or a passport and a trade licence. Private individuals cannot sell.

### What does Kaufland charge sellers?

A monthly fee of €39.95 plus VAT on the Basic plan or €59.95 plus VAT on Plus, and a commission of 7% to 16% on each sale depending on the category (13% by default).

### Is a packaging EPR number mandatory for Kaufland Spain?

Yes. Kaufland requires it to activate offers in Spain. Depending on the category, it may also ask for registrations for electronics, batteries, plastic bags, tyres or tobacco filters.

### Do my listings have to be in Spanish?

Yes. Listings, customer service and legal texts must be in the language of each marketplace. Kaufland offers free automatic translation.

### Does Kaufland ship orders for me?

No. Under Kaufland's registration terms, the seller is responsible for delivery to the end customer, so you need your own logistics or a provider that handles it for you.

ax Prep Center

Selling on Kaufland and Amazon from the same stock?

Your stock in Spain, in Preixens (Lleida), an hour and a half from Barcelona.

[Discover ax Prep Center →](https://www.axholdinggroup.com/en/ax-prep-center?hsLang=en)

*Sources: [Kaufland, press release of 6 October 2026](https://unternehmen.kaufland.de/presse/newsroom/2026/oktober/ab-sofort-in-neun-laendern-kaufland-waechst-mit-launch-in-spanien-zum-groessten-marktplatz-netzwerk-aus-europa) · [Kaufland, press release of 11 June 2026](https://unternehmen.kaufland.de/presse/newsroom/2026/juni/mehr-europa-mehr-auswahl-kaufland-marktplatz-kommt-nach-spanien-und-in-die-niederlande) · [Kaufland Global Marketplace, conditions and fees](https://www.kauflandglobalmarketplace.com/en/conditions/) · [Kaufland Global Marketplace, seller registration](https://www.kauflandglobalmarketplace.com/en/seller-registration/) · [Kaufland Seller University, onboarding](https://www.kauflandglobalmarketplace.com/en/seller-university/registration/onboarding/) · [Kaufland Seller University, EPR for Kaufland.es](https://www.kauflandglobalmarketplace.com/en/seller-university/formal-framework/epr-guidelines/epr-for-kaufland-es/) · [BOE, Royal Decree 1055/2022 on packaging](https://www.boe.es/buscar/act.php?id=BOE-A-2022-22690). Checked on 14 October 2026.*

Tags

[Guides](https://www.axholdinggroup.com/en/blog/tag/guides) [European e-commerce](https://www.axholdinggroup.com/en/blog/tag/european-e-commerce)

Share this article

<https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.axholdinggroup.com%2Fen%2Fblog%2Fsell-on-kaufland-spain> <https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.axholdinggroup.com%2Fen%2Fblog%2Fsell-on-kaufland-spain&text=Selling%20on%20Kaufland%20Spain%3A%20requirements%2C%20fees%20and%20EPR> <https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.axholdinggroup.com%2Fen%2Fblog%2Fsell-on-kaufland-spain> <https://wa.me/?text=Selling%20on%20Kaufland%20Spain%3A%20requirements%2C%20fees%20and%20EPR%20https%3A%2F%2Fwww.axholdinggroup.com%2Fen%2Fblog%2Fsell-on-kaufland-spain> [mailto:?subject=Selling%20on%20Kaufland%20Spain%3A%20requirements%2C%20fees%20and%20EPR&body=https%3A%2F%2Fwww.axholdinggroup.com%2Fen%2Fblog%2Fsell-on-kaufland-spain](mailto:?subject=Selling%20on%20Kaufland%20Spain%3A%20requirements%2C%20fees%20and%20EPR&body=https%3A%2F%2Fwww.axholdinggroup.com%2Fen%2Fblog%2Fsell-on-kaufland-spain)

Written by

Ax Holding Group™

## More from *the blog*

More real cases, operational lessons and analysis for Amazon and ecommerce sellers.

[See all articles](https://www.axholdinggroup.com/en/blog)

![AX Holding Group](https://www.axholdinggroup.com/hubfs/Ax%20Holding%20group%20Logo.png)

The operating group behind five specialist Amazon services. By sellers, for sellers, from Preixens (Lleida).

[info@axservicehub.com](mailto:info@axservicehub.com) [+34 665 458 955](tel:+34665458955)

##### Service Hub

[AX Prep Center](https://www.axholdinggroup.com/en/ax-prep-center?hsLang=en) [AX Design](https://www.axholdinggroup.com/en/ax-design?hsLang=en) [AX Agency](https://www.axholdinggroup.com/en/ax-agency?hsLang=en) [AX Website](https://www.axholdinggroup.com/en/ax-website?hsLang=en) [AX Mentory](https://www.axholdinggroup.com/en/ax-mentory?hsLang=en)

##### AX Holding Group

[About us](https://www.axholdinggroup.com/en/about?hsLang=en)

##### Find us

[Google Business Profile](https://maps.google.com/?cid=17510718624813697497) [LinkedIn](https://www.linkedin.com/company/ax-holding-group) [LinkedIn · AX Prep Center](https://www.linkedin.com/showcase/prep-center-espa%C3%B1a-ax-prep-center/) [Facebook](https://www.facebook.com/axholdinggroup.prepcenter) [Instagram](https://www.instagram.com/axholdinggroup) [Trustpilot](https://www.trustpilot.com/review/axholdinggroup.com)

© 2026 AX Holding Group™ · All rights reserved

[Legal notice](https://www.axholdinggroup.com/en/legal-notice?hsLang=en) [Privacy](https://www.axholdinggroup.com/en/privacy-policy?hsLang=en) [Cookies](https://www.axholdinggroup.com/en/cookie-policy?hsLang=en) [Cookie settings](https://www.axholdinggroup.com/en/cookie-policy?hsLang=en)

×

Contact · AX Holding Group

## Tell us what *you need.*

We reply within one working day, with no commitment and no sales pitch.

Write to us

Book a call

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.axholdinggroup.com/#organization",
  "@type" : "Organization",
  "brand" : [ {
    "@type" : "Brand",
    "name" : "ax Prep Center",
    "url" : "https://www.axholdinggroup.com/en/ax-prep-center"
  }, {
    "@type" : "Brand",
    "name" : "ax Design",
    "url" : "https://www.axholdinggroup.com/en/ax-design"
  }, {
    "@type" : "Brand",
    "name" : "ax Agency",
    "url" : "https://www.axholdinggroup.com/en/ax-agency"
  }, {
    "@type" : "Brand",
    "name" : "ax Website",
    "url" : "https://www.axholdinggroup.com/en/ax-website"
  }, {
    "@type" : "Brand",
    "name" : "ax Mentory",
    "url" : "https://www.axholdinggroup.com/en/ax-mentory"
  }, {
    "@type" : "Brand",
    "name" : "ax Service Hub"
  } ],
  "description" : "Group of services for Amazon and ecommerce sellers with five brands: ax Prep Center, ax Design, ax Agency, ax Website and ax Mentory, connected by the ax Service Hub platform.",
  "email" : "info@axservicehub.com",
  "legalName" : "LOGISTIX GROUP",
  "logo" : "https://143146703.fs1.hubspotusercontent-eu1.net/hubfs/143146703/Ax%20Holding%20group%20Logo.png",
  "name" : "AX Holding Group",
  "sameAs" : [ "https://www.linkedin.com/company/ax-holding-group", "https://www.trustpilot.com/review/axholdinggroup.com" ],
  "taxID" : "E22709133",
  "telephone" : "+34665458955",
  "url" : "https://www.axholdinggroup.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@id" : "https://www.axholdinggroup.com/#organization",
    "@type" : "Organization",
    "name" : "AX Holding Group",
    "url" : "https://www.axholdinggroup.com/"
  },
  "dateModified" : "2026-10-19T19:42:16Z",
  "datePublished" : "2026-10-19T19:42:16Z",
  "description" : "Selling on Kaufland Spain: the marketplace launched in October 2026. Seller requirements, fees from €39.95, 7–16% commission and the packaging EPR number.",
  "headline" : "Selling on Kaufland Spain: requirements, fees and EPR",
  "image" : [ "https://143146703.fs1.hubspotusercontent-eu1.net/hubfs/143146703/blog/sell-on-kaufland-spain.jpg" ],
  "inLanguage" : "en-GB",
  "mainEntityOfPage" : {
    "@id" : "https://www.axholdinggroup.com/en/blog/sell-on-kaufland-spain",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@id" : "https://www.axholdinggroup.com/#organization",
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://143146703.fs1.hubspotusercontent-eu1.net/hubfs/143146703/Ax%20Holding%20group%20Logo.png"
    },
    "name" : "AX Holding Group"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "FAQPage",
  "inLanguage" : "en-GB",
  "mainEntity" : [ {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "Kaufland announced on 6 October 2026 that its marketplace is live in Spain, with more than 3,100 sellers and over 10 million items."
    },
    "name" : "When did Kaufland.es launch?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "Yes. Kaufland accepts sole traders, who must provide ID or a passport and a trade licence. Private individuals cannot sell."
    },
    "name" : "Can I sell on Kaufland.es as a sole trader?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "A monthly fee of €39.95 plus VAT on the Basic plan or €59.95 plus VAT on Plus, and a commission of 7% to 16% on each sale depending on the category (13% by default)."
    },
    "name" : "What does Kaufland charge sellers?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "Yes. Kaufland requires it to activate offers in Spain. Depending on the category, it may also ask for registrations for electronics, batteries, plastic bags, tyres or tobacco filters."
    },
    "name" : "Is a packaging EPR number mandatory for Kaufland Spain?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "Yes. Listings, customer service and legal texts must be in the language of each marketplace. Kaufland offers free automatic translation."
    },
    "name" : "Do my listings have to be in Spanish?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "No. Under Kaufland's registration terms, the seller is responsible for delivery to the end customer, so you need your own logistics or a provider that handles it for you."
    },
    "name" : "Does Kaufland ship orders for me?"
  } ]
}
```