Quick answer
FBA Returnless Resolutions is now available in Germany, France, Italy, Spain and the UK. If you enrol, you set a maximum item price of €1 to €75 (£1 to £75 in the UK). On eligible returns the customer is refunded and keeps the item, and you get no inventory reimbursement.
Amazon has brought to five European stores a programme it already ran in the US: instead of paying to get a cheap product back, you can let the customer keep it. It announced the move in its seller forums in late October 2026. On paper, it saves return costs. In practice, it only pays off on some products, and you give the unit away. Here is what Amazon says, what its notice leaves out and how to decide your maximum price.
It is a setting for Fulfilment by Amazon sellers. When a customer asks to return an item, Amazon evaluates each case individually. If the return meets the eligibility criteria, the customer is automatically refunded and keeps the item. If it does not, the return goes ahead as normal and the customer has to send the product back.
According to trade press, the factors Amazon weighs include the product price, the customer's return history, the category and your account status, which must be in good standing.
| Point | What Amazon says for Europe |
|---|---|
| Stores | Germany, France, Italy, Spain and the UK |
| Maximum item price | €1.00 to €75.00 (£1.00 to £75.00 on Amazon.co.uk) |
| Scope | All ASINs, with an optional CSV exclusion list, or only the ASINs you select |
| Inventory reimbursement | None: these returns are not eligible for it |
| Return rate | They count towards it |
| High return rate fee | Not charged on returns resolved this way |
Amazon's notice talks about enrolling, so the decision is yours. The path it gives is Settings → Fulfilment by Amazon → FBA returns evaluation & ownership settings (labels may vary with your account language). You can then track outcomes on FBA Returns, under the Return status column.
You have two ways to apply it:
The European notice does not detail exclusions and links to the programme's help page. The US notice does list them, and rules out dangerous goods (hazmat), recalled products, gift cards, heavy and bulky items, and items with an average sales price above $75.
Do not assume Europe is identical. Check the conditions on your store's help page before you turn it on.
The customer's refund is the same either way, so you can leave it out of the sums. What you are comparing is this:
A simple rule: it pays off when what you expect to recover is worth less than what it costs to recover it. This example uses made-up figures, purely to show the sum. Swap in your own.
| Made-up example | Product A | Product B |
|---|---|---|
| Unit cost | €3.00 | €20.00 |
| Chance you can resell it | 30% | 70% |
| Value you expect to recover | €0.90 | €14.00 |
| Cost of handling the return | €2.50 | €2.50 |
| Result of getting it back | −€1.60 | +€11.50 |
| Decision | Better without a return | Better with a return |
On these numbers, product A loses €1.60 on every return that comes back, while product B recovers €11.50. That is why it makes sense to set your maximum price below product B's selling price, or to pick ASINs one by one. An expensive product that rarely resells may fit, and a cheap one that nearly always resells may not.
Since 1 February 2025, Amazon has charged a returns fee in Germany, France, Italy, Spain and the UK on products that exceed their category threshold; on clothing and shoes, on every returned unit, with no threshold. If an ASIN sits close to that threshold, or is clothing or shoes, this programme changes the sums: units resolved without a return still count towards your rate, but they do not attract that fee. In other words, it does not lower your rate, it only avoids the charge on those units. Amazon does not say whether, by counting towards the rate, they can affect the charge on other units. Thresholds and amounts change, so check the current ones in your fee schedule.
And do not forget what idle stock costs you. We cover the final quarter of the year in our guide to FBA storage fees in Europe.
It is the Amazon programme that resolves an eligible FBA return by refunding the customer and letting them keep the item. It has been available since October 2026 in Germany, France, Italy, Spain and the UK.
You can choose a maximum item price between €1.00 and €75.00. On Amazon.co.uk the range is £1.00 to £75.00.
No. Amazon says returns resolved this way are not eligible for inventory reimbursement. You also cannot resell that unit.
Yes, they do. However, Amazon does not charge the high return rate fee on returns resolved this way.
Yes. You can apply it to all ASINs with an optional CSV exclusion list, or only to the ASINs you select.
No. Amazon evaluates each return individually. If it does not meet the eligibility criteria, the customer has to send the product back in the usual way.
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Discover ax Prep Center →Sources: Amazon, UK seller forums announcement · Amazon, US announcement · Amazon, 2025 European fees · Ecommerce News Europe · PPC Land. Checked on 2 November 2026.